SaaS Companies Losing to Better-Optimized Competitors
You have great product but page 2 rankings. Competitors with weaker products are getting the demos because they invested in technical SEO and Core Web Vitals while you shipped features.
Stop Bleeding Traffic to Competitors, Reclaim Search Rankings
Technical SEO audits, Core Web Vitals engineering, content strategy, and authority building — measured in qualified leads, not vanity keywords. We are engineers who do SEO, not marketers who learned tools.
90+ Lighthouse targets · <2.5s LCP · 200+ technical audits delivered
Trusted across Europe
Industries we serve.
Engineering teams in regulated, mission-critical industries — every engagement audited, documented, and production-graded.
Banking & Payments
FinTech
PCI-DSS compliant payments and core banking infrastructure — sub-100ms p99 latency, end-to-end audit trail, and tokenization at the edge.
PCI-DSS · ISO 27001
Patient Data
Healthcare
HIPAA-aware patient data pipelines
HIPAA · SOC2
5G & Networks
Telecom
5G core network observability at scale
NFV · ETSI MANO
Retail & Marketplaces
E-Commerce
99.99% uptime during peak traffic events
PCI-DSS · GDPR
Sovereign & Public
Government
Sovereign cloud with full audit trails
eIDAS · FIPS 140-2
Fleet & IoT
Logistics
Real-time fleet tracking & IoT ingestion
MQTT · OPC-UA
90+Lighthouse Score Target
<2.5sLCP Target (75th pct)
200+Technical Audits Delivered
6-12 wksTypical Ranking Lift
What we deliver
Our SEO services
Technical SEO and content strategy that move pipeline — not impressions
Crawlability, indexability, canonicals, redirects, sitemaps, robots.txt, schema coverage, and Core Web Vitals — a full inventory of what is hurting rankings today, ranked by impact and effort. Delivered with concrete fixes, not generic checklists.
200+ checks · prioritized roadmapReal-world LCP, INP, and CLS optimization. Image strategy, JavaScript hydration, font loading, third-party tag governance, CDN tuning, and edge caching. We hit 90+ Lighthouse and pass CWV at the 75th percentile — measured in field data, not lab.
90+ Lighthouse · <2.5s LCP · <200ms INPTitle and meta engineering, heading hierarchy, internal linking strategy, image alt text, and JSON-LD schema (Article, Product, FAQ, HowTo, Organization, Breadcrumb). On-page is where most ranking signals live — and where most teams under-invest.
Schema-validated · Search Console-cleanPillar pages, topic clusters, semantic SEO, and entity coverage. We map your category, identify the queries that drive qualified pipeline, and engineer content that ranks for them — not for the highest-volume keyword.
Pillar + clusters · semantic coverageStrategic link acquisition through digital PR, expert contributions, partner co-marketing, and brand citation. We do not buy links. We engineer the conditions that earn them — and we measure domain authority and topical authority every month.
DR growth · referring domains trackedGA4 properly configured, Search Console set up with full coverage, custom dashboards tied to pipeline. You see qualified-lead-driving keywords, ranking deltas, CWV trends, and indexation health in one place — weekly cadence.
GA4 + GSC · weekly dashboardFree assessment
Get a free SEO assessment
Our engineers review your current setup and deliver a prioritized roadmap — no strings attached.
Who we help
Teams ready to rank and convert
The three profiles where technical SEO pays back fastest.
B2B Sites with Stale or Untracked SEO
Sites with no Search Console, broken schema, failing Core Web Vitals, and content that has not been refreshed in 18 months. Quick wins are everywhere — we find them, you ship them.
Marketing Teams Stuck Without Engineering
Marketing knows what to do but engineering will not prioritize SEO work. We integrate as a temporary SEO engineering function, ship the fixes, and hand back a clean runbook.
SEO
Core Web Vitals Recovery for a B2B SaaS
01 / 02
A B2B SaaS had passed the Core Web Vitals threshold a year earlier but slipped to failing across LCP and INP as the product evolved — rankings declined steadily.
Tech stack
Next.jsLighthouse CICloudflareSchema.org
Failing CWV at the 75th percentile for 9 months, organic traffic down 28%, ranking losses on category-defining terms.
Hydration refactor, image strategy overhaul, third-party tag governance, CDN edge cache tuning, JSON-LD schema rollout, and Lighthouse CI in the build pipeline.
CWV passing at 92% of pages within 8 weeks, Lighthouse mobile score 94, +42% organic sessions in 6 months, and ranking recovery on 14 of 18 priority queries.
Outcomes & method
Technical SEO, engineered not gamed
Modern SEO is engineering. Core Web Vitals are application performance. Schema is data architecture. Internal linking is information architecture. We treat SEO like every other engineering problem we ship — and we hand back a runbook your team can keep running.
Business outcomes
- 01
Rankings that move the business
We rank for queries your buyers actually search before purchase — not vanity keywords. Success is qualified pipeline, not impressions.
- 02
Performance as a competitive moat
Sites that load in under 2.5 seconds and pass Core Web Vitals out-rank, out-convert, and out-retain competitors who do not. Speed is a ranking factor and a margin multiplier.
- 03
Compounding authority
Technical foundation + topical content + earned links compound over quarters. We build for 12-month ranking stability, not 2-week traffic spikes.
How we implement
- 01
Discover & audit
Full crawl, technical audit, competitor analysis, current ranking baseline, and Search Console review. Delivered as a written report with prioritized opportunities ranked by impact and effort.
- 02
Fix & engineer
Implement technical fixes, ship schema markup, optimize Core Web Vitals, restructure information architecture, and harden internal linking. Most fixes ship in the first 6 weeks.
- 03
Content & authority
Build out topic clusters, publish pillar pages, run digital PR for authority links, and instrument tracking for weekly review. This is the long-game investment that compounds for years.
Engagement model
How we work
From first call to production — a proven 4-step engagement model that keeps the conversation transparent and the velocity honest.
- 01
Discovery
We audit your current stack, identify gaps, and align on business goals.
- 02
Assessment
A detailed roadmap with priorities, effort estimates, and quick wins.
- 03
Delivery
Our engineers embed with your team and execute sprint by sprint.
- 04
Support
Ongoing monitoring, optimization, and knowledge transfer to your team.
Related disciplines
Related services
Adjacent practices that pair well with this one — most engagements blend two or three.
Common questions
Frequently asked questions
Practical answers about scope, timelines, and how engagements with our SEO team usually look.
Technical fixes (schema, Core Web Vitals, indexation) often show movement within 4-6 weeks. Content and authority work compound over 3-6 months. Competitive head terms can take 9-12 months. We benchmark against the competitive set and report deltas weekly, so you see momentum well before final rankings.
No, and any agency that does is misleading you — search algorithms change and ranking depends on factors beyond any one provider. What we guarantee is the work we ship, measurable lifts in CWV scores, schema coverage, and indexation health, and weekly reporting tied to qualified pipeline, not vanity metrics.
A focused 2-hour audit covering a full crawl, technical inventory, Core Web Vitals analysis (field + lab data), schema coverage check, top 20 ranking opportunity analysis, and a written report with prioritized fixes and an estimated ROI per fix. Roughly 6 hours of senior engineering time, free.
We do content strategy, briefs, semantic coverage analysis, and editorial review. Long-form writing is typically delivered by your team or a content partner we can introduce. We focus our engineering hours on the technical and authority layers where engineering judgement compounds most.
We are engineers who do SEO, not marketers who learned tools. Core Web Vitals work means refactoring hydration and CDN config, not just compressing images. Schema work means JSON-LD shipped through your build pipeline with validation. We ship code into your repo when needed — most agencies cannot.
Both. SEO and GEO compound. The schema, content structure, internal linking, and authority signals that lift you in Google also lift you in ChatGPT, Claude, Perplexity, and Google AI Overview. Most clients pair our SEO Consulting with our GEO Consulting service for unified visibility.
Engagements range from a focused 4-week audit + technical fix sprint to multi-quarter content + authority programs. We price on scope and target metrics, not hours. A first discovery call is free and ends with a fixed quote.
Talk to engineering
Let's talk about your SEO strategy
Whether you're starting from scratch or scaling what you have, our engineers are ready to help.